Want to make a dramatic impact at a company? Look no further than its marketing. Learn to implement campaigns, build brands, and conduct research.
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Marketing is instrumental in the success of any business, regardless of its size or purpose. The need to attract clients, customers, shareholders, or participants is universal; and marketing is the language needed to make the connection. From advertising to branding to campaign management, the concentration in marketing provides you with the knowledge to make a drastic impact at your company.
Below you can get an overview of the program, learn about the courses, and discover why this concentration may be perfect for you.